Welcome to the world’s first sustainability platform for 

Trusted by

Global sport is responsible for 350 million tonnes of CO2e
With over 60% of carbon emissions from sport, actually coming from fans

What we do


Track the environmental footprint of your club's supporters


Educate your fans about the club's sustainability initiatives and the wider positive effects of sustainability on the environment


Reduce the environmental impact of your fans

Why Us?

Lowr helps organisations generate incremental revenue and save on capital expenditure, all whilst generating positive perceptions around sustainability credentials amongst fans and sponsors

Increase revenue

From sponsors by an additional 10%

Avoid fines

Of up to £10m under the Corporate Sustainability Reporting Directive (CSRD)

Save up to $160 per tonnes of CO2

By not relying on carbon offsetting schemes

Reduce costs

From sponsors by an additional 10%

Generate 6x more income

From engaged younger fans v casual fans

Create earned media worth $Ms

Purpose-led PR outperforms other content

About us

We are a diverse, global team headquartered in London but operating all over the world.

We are passionate about sustainability and driven to leave behind a better world for our children.

Book Demo
"We need to involve fans to make the game sustainable. Their passion can be a catalyst for change. By engaging supporters in eco-friendly initiatives, we can collectively reduce our carbon footprint and create a greener future."
- Gianni Infantino, President of FIFA

Looking to measure and mitigate your fans’ emissions?

Book Demo